Level 1
Business in the Fashion System
In this first level of The Fashion Business 11-Week Course, students explore the fashion industry by studying its historical background and business structure. They use various market research techniques to comprehend the business and economic fundamentals within the industry, analyzing both large-scale and small-scale business settings to recognize essential factors impacting fashion business operations. Fundamental marketing concepts are presented and used in practical situations, including discussing current topics such as Corporate Social Responsibility (CSR) in the fashion sector. Furthermore, students investigate the complex connection between fashion and different art forms, gaining a holistic understanding of the industry’s interconnected components.
After finishing the Fashion Business program, students will understand the fashion industry deeply, encompassing the entire process from design to marketing. This encompasses mastering clothing creation, fabric choices, quality assurance, and honing creative abilities. The program also explores brand development, storytelling, consumer conduct, and market trends to position brands strategically in the competitive fashion arena.
The program offers hands-on experience through real-life case studies, challenging students’ analytical and problem-solving skills. It also emphasizes creating comprehensive business strategies and implementing retail plans for fashion entrepreneurial triumph. Throughout the program, students benefit from the guidance of industry professionals and mentors, drawing from their vast expertise. Furthermore, options for internships and industry partnerships are available to help students establish valuable connections for their professional prospects.
Our fashion and design school is dedicated to creating valuable industry connections for our students. With 80+ partnerships with luxury brands in the Miami Design District, our students have unique access to real-world experiences and insights. Our regular networking events bring industry professionals to our campus, allowing students to expand their networks. We provide exclusive access to volunteer, internship, and job opportunities, empowering students to gain hands-on experience and start their careers in the fashion industry.
Additionally, we offer tailored seminars to equip students with the skills and knowledge to navigate this dynamic industry confidently. From creating an outstanding portfolio to mastering professional networking, our comprehensive approach ensures that students graduate ready to succeed in the competitive fashion business world and beyond.
Situated in the dynamic Design District, our Istituto Marangoni Miami location is housed in a modern seven-floor structure meticulously planned to meet the varied requirements of our students and serve as a stimulating environment for learning and innovation. Our facilities feature specially designed classrooms, an advanced photography studio, a design workshop, and computer labs equipped with leading software such as Adobe Illustrator, Photoshop, InDesign, and Clo3D for digital design. Additionally, we provide a range of resources to support students’ academic and professional advancement, including a comprehensive physical and online library stocked with research materials and crucial references. You can visit our Miami campus or schedule a virtual tour to discover more about our offerings.
To join our 11-Week Fashion Business Courses, begin by completing the online application. Following this, you will get an email guiding you through the registration process, including document submission and visa applications for eligible candidates. Our Designated School Official (DSO) will assist international students with visa procedures. Once enrolled, we offer support for accommodation choices, orientation, and necessary details.
The 11-Week Fashion Business Level 1 provides a well-rounded understanding of the fashion industry, covering marketing, branding, trend analysis, and business principles. Students delve into communication strategies, brand development, and financial aspects while studying trend forecasting, consumer behavior, and market dynamics. By combining theory and practical applications, students graduate with the necessary skills to excel in various roles within the fashion business.
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FASHION MARKETING
Participants will learn key concepts such as market research, consumer behavior, branding, and promotional strategies. This course emphasizes practical applications and real-world case studies, equipping students with the skills needed to market fashion products and brands effectively. FASHION MARKETING
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HISTORY OF DRESS
Participants will study the evolution of fashion from ancient times to the present, understanding how historical, cultural, and social factors have influenced clothing and style. This course provides a comprehensive context for contemporary fashion, enriching students’ appreciation and knowledge of the industry’s heritage. HISTORY OF DRESS
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INTRODUCTION TO FASHION
Participants will explore key areas such as design, production, retail, and marketing. This course provides foundational knowledge and insights, preparing students for more specialized studies and a successful career in the fashion business. INTRODUCTION TO FASHION
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TREND FORECASTING
Participants will learn to analyze cultural, economic, and social influences that shape fashion trends. This course emphasizes the use of data, research methodologies, and creative intuition, enabling students to anticipate and capitalize on emerging trends in the fashion industry. TREND FORECASTING
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VISUAL MERCHANDISING
Participants will learn to design and implement visually appealing retail displays that enhance the shopping experience and drive sales. This course covers layout design, lighting, color theory, and product placement, equipping students with the skills to create impactful retail environments. VISUAL MERCHANDISING
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GRAPHIC DESIGN - PHOTOSHOP
Students will learn essential graphic design skills, including image editing, typography, and layout design. This course emphasizes practical applications in the fashion industry, such as creating marketing materials, lookbooks, and digital content, preparing students to effectively communicate visually in the digital age. GRAPHIC DESIGN - PHOTOSHOP
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| Cost and Fees | Level 1 | Level 2 | Level 3 | Level 4 | Total One Year Program Cost |
| Tuition and Cost | $12,000 | $10,000 | $8,000 | $8,000 | $38,000 |
| Campus Fee per Level | $250 | $250 | $250 | $250 | $1,000 |
| Digital Resource Fees per Level | $350 | $350 | $350 | $350 | $1,400 |
| Graduation Fee | N/A | N/A | N/A | $400 | $400 |
| Total Cost of Attendance | $12,600 | $10,600 | $8,600 | $9,000 | $40,800 |
At Istituto Marangoni Miami, we recognize the unique financial circumstances of each student. In response, we offer various payment options tailored to the specific program you are interested in. We encourage you to schedule a meeting with our financial advisors to learn more about the available payment plans for our programs. They are dedicated to assisting you in selecting the payment option that aligns with your academic and financial goals.
*For finance-related inquiries, please contact the Finance Department at finance@immiami.com.
THE CLASSROOM
Istituto Marangoni Miami provides personalized internships tailored to fashion design, fashion business, styling, or interior design students. These internships offer valuable hands-on experience that complements academic learning and prepares students for successful careers in the fashion and design industry.
Building a solid and extensive professional network is crucial for advancing your career at Istituto Marangoni Miami. Our ‘In Conversation With’ series allows students to gain insights from accomplished fashion and design experts. Furthermore, our skilled faculty, events, volunteer opportunities, and brand collaborations all contribute to fostering connections within the industry, enabling students to broaden their professional relationships.
Engage your creativity and display your skills in various contests and competitions. Whether it’s marketing challenges, business pitches, or aspiring to be the best buyer, marketer, or business owner, our contests offer a platform for showcasing your talent, receiving industry feedback, boosting your presence in the fashion community, and contributing to your portfolio. Compete, win recognition, and gain valuable exposure while unleashing your creativity.
We prioritize partnerships with high-end fashion labels to offer our students crucial hands-on learning and mentorship. Our students engage in the industry by working with renowned brands such as Thom Browne, LVMH, and Osklen. Istituto Marangoni prioritizes practical learning, providing students with exceptional opportunities to work directly with industry leaders. Our collaborations go beyond traditional learning, providing students practical experiences such as contributing to marketing campaigns and engaging in brand consultations. These unique partnerships offer students insights into the fashion industry, aiding in fostering relationships with key players while allowing them to contribute to real-world projects.
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Outside of office hours we currently offer appointments virtually. Please click on the link below and schedules an appointment with our team through the Calendly system.